Special products need special ways to make themselves known, don't they?
Special products need special ways to make themselves known, don't they?
Special communication
Bars
A popular protein bar brand partnered with Hangry to raise brand awareness and product trial of the extra-layer vegan snack alternative to a health-conscious, fitness-oriented urban audience.
+More than 15,000 consumers impacted at the local event
99% trial of the product
+7K shared their experience on social media
Healthy drink
Hangry is connecting an emerging healthy beverage company to reach urban audiences at local events, driving product trials and brand awareness throughout the city. Action: 2,400 samples distributed. Reach: 15,000 consumers impacted.
Sparkling water
Hangry connects a leading sparkling water brand with urban audiences at local events, allowing the brand to gain market share and increase consumer affinity with the brand through vendor-based sampling. Action: 10,000 refrigerated samples distributed at El Rastro during 2 different weekends. Distribution of products through sampling in stores.